InSaners Choice

During the past few years cell phone costs have reduced, whilst the cost of mobile phone contracts sold by mobile phone networks has stayed pretty well unaltered (although you now get more inclusive minutes and messages|(but you can get more inclusive minutes these days, you can get more inclusive minutes and texts than you once didSo, the price of a handset is proportionately less than it used to be when compared alongside the total price of the phone contract. At one time mobile phone retailers would give away free mobile handsets as an incentive for consumers to purchase a contract. In the past some retailers would even charge for the cell phone on top of the price of the contract. Mobile phones were extremely expensive, and often beingconsidered a premium product or status symbol. These days with more widespread use and resulting economies of scale even the top mobile phones are affordable.

Strangely this causes a bit of a problem for mobile phone retailers trying to market mobile phone packages by way of of incentives offered to the consumer. The result of this has been increases in the number of deals with incentives on offer, such as mobile phones with a free broadband dongle, cell phones with free televisions, cell phones including instant cash back, and most popular of all mobile phones with free laptops.

TV’s are amongst the newer products added to the line up of free gifts to be bundled with cellular phones. Even a two or three years ago, the idea of getting a free 28″ lcd screen television cost free with a cellular phone would have been outlandish. In the past couple of years though, we have seen sizable changes in the retail sector for TVs that make these deals feasible.

The technology used in the manufacture of|to produce|to manufacturechanged immensely over the last one or two years resulting in the widespread introduction of LCD and HD tv sets, as well as the the trend toward digital transmission. This has mean that large numbers of consumers have upgraded their old televisions. High sales volumes have lead to rapid price reductions of LCD televisions, which had been prohibitively expensive when first launched.

This increase in demand for new televisions, coupled with their relatively low cost has made them a very attractive incentive for potential mobile phone customers. There are a lot of people “thinking” about changing their television for a superior model. If one of these people is in the market for a new mobile phone and sees one of these incentivised mobile phone free television deals it can be a very powerful incentive to buy.

As with any incentivised mobile phone deal, you need to understand the true value of what you are getting, so, compare the value of other incentivised deals to make sure the value of the television you are being offered is comparable to the value of other free gifts on offer. In particular look at the instant cashback deals on offer, and see how much you can pick up a television for from a cheap online retailer. It may be the case that you could actually get a better deal by taking cashback from the retailer and buying the television yourself.